Tony Crisp to Speak at California State University at Long Beach’s Duncan Anderson Design Lecture Series

On Thursday, March 6, 2025, Tony Crisp will take the stage at the Duncan Anderson Design Lecture Series at California State University, Long Beach (CSULB). This event, known for featuring influential voices in design and branding, provides students with direct access to industry leaders shaping the future of innovation.

About the Duncan Anderson Design Lecture Series

The Duncan Anderson Design Lecture Series is a vital platform that connects students with professionals across the creative industry. Through engaging talks and discussions, the series fosters knowledge-sharing and practical insights that bridge the gap between academic learning and professional application. Thanks to the Duncan Anderson Endowment, CSULB continues to host a lineup of speakers who have made a significant impact in their respective fields.

Tony Crisp’s Lecture: A Vision for Brand Innovation

As the founder of CRISPx, Tony brings a deep understanding of brand strategy, consumer engagement, and marketing innovation. His session will focus on the role of emotional connections in branding, how strategic storytelling influences consumer behavior, the DOSE™ method, and the evolving landscape of design in a tech-driven world. With his experience launching and growing brands, Tony’s insights will equip students with practical tools to navigate the ever-changing business and creative industries.

A History of Inspiring Speakers

CSULB’s Duncan Anderson Design Lecture Series has previously hosted a lineup of renowned industry leaders, including:

  • Shane Kohatsu (Nike® Jordan®): Expert in product innovation and design strategy.
  • Bob Haro (Haro®): A pioneer in BMX freestyle and action sports branding.
  • Sasha Strauss (InnovationProtocol®): A branding and communication strategist known for shaping major global brands.

These speakers have left an indelible mark on their industries, and Tony Crisp’s participation continues this tradition of excellence.

Join the Conversation

Tony’s lecture at CSULB underscores our commitment to empowering the next generation of designers and entrepreneurs. We encourage students, faculty, and design enthusiasts to attend this inspiring session and engage in discussions that will shape the future of branding and innovation.

For more details about the Duncan Anderson Design Lecture Series, visit CSULB Design Department.

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